臺北國際物流暨物聯網展 Taipei International Logistics and Internet of Things Exhibition - 案例分享

SSI SCHAEFER 世界上在製造及承攬大型物流設備工程處於領先的地位。世界排名第一的物流廠商。除了生產各類適合用於倉儲, 辦公室及商務機構的高品質及高精密度的產品也製造專供廢棄物處理的綠色環保設備及物流箱。集團底下有50多家分支機構並擁有超過9,000多名員工分散在全世界35個國家。2008年集團總收入已達25億歐元。
開楠銘有限公司提供的自動化倉儲系統的產品如: 高揚層存取機(最高可達45M)、一體式倉儲料架系統、自動揀貨系統、輸送機系統、客製化產品、解決方案及諮詢服務等。

設計特色
1. 強烈的品牌識別

採用黑黃對比色系，視覺衝擊力強，與品牌 Logo 完全呼應，讓人一眼就能記住。

牆面上方的燈光打亮品牌字樣，使得標誌與 slogan 更清晰突出。

2. 動態展示吸睛

使用雙螢幕播放影片，比靜態看板更具吸引力，可以展示自動化流程或產品優勢，讓觀眾快速理解價值。

3. 動線規劃良好

前方開放式空間，搭配高腳桌椅，方便洽談、休息。

櫃台設計簡潔，迎賓與接待區一目了然，不會阻擋視線。

4. 資訊傳達清晰

掛牆式文字說明（如「從手動到全自動」、「半自動化效率加速」）簡短有力，快速傳遞訊息。

QR Code 的應用方便參觀者掃描，帶動後續行銷與名單蒐集。

5. 專業與科技感

黑色大面牆搭配光亮壓克力LED燈箱，營造專業且現代化的氛圍。

展示的內容聚焦「自動化、智慧引領」，與產業定位相符，強化品牌科技感。

SSI SCHAEFER is a leader in the manufacturing and contracting of large logistics equipment engineering in the world. It is the world's number one logistics manufacturer. In addition to producing a variety of high-quality and high-precision products suitable for storage, offices, and business institutions, it also manufactures green environmental protection equipment and logistics boxes specifically for waste treatment. The group has more than 50 subsidiaries and over 9,000 employees spread across 35 countries worldwide. In 2008, the group's total revenue reached 2.5 billion euros.
The products of the automated storage system provided by Kainan Ming Co., Ltd. include: high-rise storage access machines (up to 45 meters), integrated storage rack systems, automated picking systems, conveyor systems, customized products, solutions, and consulting services.

Design Features
1. Strong Brand IdentityUsing a black and yellow contrasting color scheme, which has a strong visual impact, completely echoes the brand logo, making it easy to remember at first glance.The lighting above the wall highlights the brand name, making the logo and slogan clearer and more prominent.
2. Dynamic Display AttractionsUsing dual screens to play videos is more engaging than static billboards, allowing for the demonstration of automation processes or product advantages, enabling the audience to quickly understand the value.
3. Well-Planned Traffic FlowThe open space in front is equipped with high tables and chairs, facilitating discussions and rest.The counter design is simple, with the reception area clearly visible and not obstructing the line of sight.
4. Clear Information TransmissionWall-mounted textual explanations (such as 'From Manual to Fully Automatic', 'Semi-Automation Efficiency Acceleration') are brief and powerful, quickly conveying messages.The application of QR Codes allows visitors to scan easily, promoting subsequent marketing and list collection.
5. Professional and Technological FeelThe large black wall combined with shiny acrylic LED light boxes creates a professional and modern atmosphere.The displayed content focuses on 'Automation, Smart Leadership', aligning with industry positioning and enhancing brand technological perception.