系統組合攤位

世貿年貨大展 Taiwan New Year Market Fair 2025

世貿年貨大展 Taiwan New Year Market Fair 2025

展覽地點:台北世貿一館
客戶:第一名店股份有限公司
攤位數:2格
攤位尺寸:6*3m 3.5mh

Exhibition location: Taipei World Trade Center Hall 1
Client: First Shop Co., Ltd.
Number of booths: 2 Booth
size: 6*3m 3.5mh
  • 展覽設計
  • 展覽設計
  • 展覽設計
  • 展覽設計
詳細介紹
第一名店・香菇王集團是台灣一家代理日本最多醬料的一家食品大企業、旗下有養豬場、用日本麴菌及綠茶粉餵養的天麴豬更是受到國人信賴,此次參展為了要展示年菜,雨耕展覽設計用紅色系設計主視覺,再設計流線型的招牌,設計漂亮的圓形展示櫃及美化餐車。

 
 整體設計亮點
 
1. 色彩鮮明、一致性高:
 
使用飽和的紅色搭配白與藍,具有強烈的視覺吸引力,且品牌識別度高。
 
色彩延伸至工作人員制服,整體一致性佳,展現出專業形象。
 
 
 
2. 視覺焦點明確:
 
主背板中央的大型食物圖片清楚傳達產品特色,吸引目光。
 
上方加高燈箱與品牌Logo清楚可見,即使遠距也能辨識品牌。
 
 
 
3. 動線與接待區規劃良好:
 
前方櫃台設計方便客戶洽詢與取餐,開放式動線讓人容易靠近。
 
左側展示機台集中擺設,節省空間且吸引目光。
 
 
功能與實用性
 
1. 設備整合完整:
 
機台(如冰淇淋機、蒸煮設備)整齊配置,展現營業能力與實務應用。
 
展示區與製作區明確分區,符合衛生與效率要求。
 
 
 
2. 品牌故事與商品資訊呈現清楚:
 
背板上有品牌理念與產品品項圖文說明,快速傳達賣點。
 
櫃台與柱體皆印刷品牌名與招牌品項,加強記憶點。
 
 
 
3. 圓形展示桌吸睛且活潑:
 
中央圓形展示桌既能集中擺設樣品,又打破矩形結構,讓整體更具層次感與親和力。
 

客戶好評:
小攤位亦能展現大氣場,設計張力十足、方寸之地,亦能翻轉視覺氣勢,很有節慶的氛圍。

The first store, Xiang Gu Wang Group, is a major food enterprise in Taiwan that acts as an agent for the most Japanese sauces. It has pig farms, and the Tenqu pig, fed with Japanese koji and green tea powder, is trusted by the public. This time at the exhibition, they aim to showcase New Year dishes, with a red-themed design for the main visuals created by Rainy Plant Exhibition Design. They designed streamlined signs, beautiful round display cabinets, and enhanced food carts.Overall Design Highlights:1. Bright and Consistent Colors: The use of saturated red combined with white and blue has a strong visual appeal and high brand recognition. The color extends to the staff uniforms, achieving great overall consistency and showcasing a professional image.2. Clear Visual Focus: A large food image in the center of the main backdrop clearly communicates the product features, attracting attention. The elevated lightbox and brand logo above are clearly visible, making the brand recognizable even from a distance.3. Well-Planned Flow and Reception Area: The front counter is designed for easy customer inquiries and meal collection, with an open flow that encourages closeness. The display machines on the left are arranged compactly, saving space and drawing attention.Functionality and Practicality:1. Complete Equipment Integration: Machines (such as ice cream machines and cooking equipment) are neatly arranged, showcasing the business capabilities and practical applications. The display area and production area are clearly separated, complying with hygiene and efficiency requirements.2. Clear Presentation of Brand Story and Product Information: The backdrop includes the brand philosophy and graphical explanations of product items, quickly conveying selling points. Both the counter and columns are printed with the brand name and signature items, reinforcing recognizability.3. Eye-Catching and Lively Round Display Table: The central round display table both gathers samples and breaks the rectangular structure, adding depth and approachability to the overall design.Customer Reviews: Even a small booth can exhibit a grand atmosphere, with a strong design tension. In a limited space, it can tremendously enhance the visual impact, creating a festive atmosphere.